Sales and Marketing Operations Manager

March, 2019


We are looking for someone with a background in sales, marketing and communications to assist the sales and marketing team in their mission to empower decisions for the best use of platelets.


  • Proactively develop solutions for sales growth and marketing optimization

  • Support the Company’s lead generation strategy, including mapping sales territories and sales targeting

  • Provide logistical support for marketing events such as webinars, trade shows and speaker dinners

  • Onboard new Sales hires through a best practices strategy

  • Create and review contracts to meet company and customer needs

  • Actively review, assess, and evaluate the Company’s sales needs, processes, and technical assets to provide strategic recommendations for improving operations where necessary 

  • Configure and maintain custom dashboards, reporting, and other analytics to support Sales and Marketing

  • Support and maintain data integrations to and from our CRM, with the primary goal of keeping our data clean, actionable and as automated as possible 

  • Execute email, SEO, and digital marketing campaigns

  • Manage the website and social media profiles of LightIntegra and ThromboLUX

  • Manage and organize sales documents and resources, and ensure creative marketing materials adhere to brand guidelines and messaging

  • LightIntegra is an entrepreneurial environment where we all have multiple roles.  Part of this role includes stakeholder communications, including Board and Investor relations and Shareholder communications.  This role may also provide additional executive assistance for CEO as required

  • The right applicant should be prepared to perform office management and other administrative sales support functions as required


  • Post-secondary education in Business Administration, Marketing, Advertising, or any related discipline, or equivalent work experience

  • Minimum 2 years of sales, marketing, or administrative experience

  • 1+ years of CRM Experience (NetSuite, SalesForce, or Sage preferred) and use in a sales or marketing environment

  • Technical familiarity with CRM applications and integrations

  • Proficiency with Google Analytics and web analysis tools is an asset

  • Contract negotiation experience an asset

  • Experience with graphic design an asset

  • Proven track record of successful execution in strategic sales and marketing campaigns, driving lead generation, and sales pipeline activity is an asset

  • Experience and confidence working in a fast-paced, dynamic, and entrepreneurial environment 

  • Past experience at a small company or in a varied and fluid role

  • High technical aptitude with proven ability to learn quickly, change comfortably, and handle multiple priorities

  • Excellent analytical, communication, and presentation skills

  • Have a high sense of ownership about your work and high performance standards

  • Awesome communication skills with a positive and upbeat personality 

  • A dynamic team player, open to feedback, able to work with minimal supervision

A Rare Opportunity

This role is a rare opportunity to participate in all aspects of commercializing a company: an outstanding way to learn more about the sales cycle, new product marketing, and bringing a product to market in a new space.

You’ll thrive in this role if you’re an analytical thinker, an excellent communicator, and you enjoy finding solutions to problems at every level of a business.

You’ll also thrive if you want to be part of a close-knit, small business, where every person is essential, has a voice, and sees the impact of their work.

Working Here

The candidate works on site at LightIntegra’s Vancouver office and reports to the CEO and works closely with the VP Marketing. Some travel to large tradeshows over weekends and evenings may be required.

This is a full-time, permanent position, with a salary range between $50K-80K commensurate with experience. Total compensation also includes vacation, a training allowance, a health spending account, and access to all the healthy snacks you can handle. The office is located in East Vancouver, near two skytrain stations, and has secure bike storage. On sunny days, we’ve been known to wander up to enjoy the patio roof deck.

Our office is open, energetic, and team-oriented.

How to Apply

LightIntegra is committed to building a skilled and diverse team of professional employees. The application process will assess your qualifications, personality traits and workplace preferences.

Please send your resume and cover letter to by mid-March.